Due to the variables that differ with each and every type of manuscript we receive, WCP provides a customized price that fits the author’s expectations and vision.

Windy City Publishers offers authors an all-inclusive opportunity to get their work edited, printed, published, marketed, and distributed. The all-in-one price includes:

• Editing
• Typesetting
• Book-cover Design
• Website Design
• Printing
• Publicity
• Marketing
• Distribution
• Publisher Services
• All Fees Related to Publishing

Editing

Professional edit for manuscript pages – edit for content, punctuation, grammar, design, set up for transfer to PDF format, as well as critical analysis for flow, organization, and consistency. Review of first and second galley proofs and all changes. Substantial content restructure, in-depth author consultation, or ghostwriting available.

Typesetting

Digital typesetting in professional design program setting up character and paragraph styles. Formatting of all front-page material (copyright, title, acknowledgements, table of contents, etc.).

Design

Book: front, back, and spine cover design, design and implementation to PDF uploadable file with minimum DPI of 300 for any picture or image files. Client will provide professional photography for back cover. 5-7 hours of subject-matter research related to client, initial rough pass sent to client, 2 more refined designs according to client feedback, consistent navigation throughout, final file preparation to printer.

Website: domain URL – 100mb web server space, 10 email accounts, 5-7 hours of subject matter research related to client, 3 initial roughs sent as jpgs to the client (unless client gives clear creative direction), 2 more refined designs according to client feedback, consistent navigation throughout, construction of pages, uploading to server, setting up email accounts, testing on Mac and PC, testing within different browsers. Typical pages, home, about, contact, e-commerce page.

Edits and additions, splash page – an animated introduction to site, SEO (Search Engine Optimization) so that Google and major search engines' spiders find your site and bring it higher to the top of searches via metatags, adding multimedia flash (sound/animation/special effects, etc.) also available.

Marketing

The cornerstone of marketing at Windy City Publishers is to effectively execute all marketing elements in order to create your individual brand. Including Marketing Strategy Development: identify your author platform – what is your area of expertise, select your target audience, create an avatar, determine your goals; Marketing Tactics Education & Development: understand options available and how they fit with your overall goals, select vehicles that will best meet those goals, creation of website (required element for every marketing plan), select key driver for website: personality-driven, platform driven, or book-driven; social network sites identified and set-up, creation and implementation of blogging plan (online journal of dated entries that address specific theme); select blog forums: written, audio, video, mobile; build database of interested readers, set up blog feed, incorporate new trends.

Linkage of all promotional efforts. Directory Listings, Writers Association Websites, Niche Directories, Expert Listings, Signature File Creations. Once a large enough database is established among your target audience, additional marketing vehicles are available to pursue: Podcast Development, Ezine Development, Article Marketing Development (making a series of short articles related to your book’s subject matter available for free reprint to other websites and ezines). Virtual book tour.

Printing

Books can be printed in both black and white and color (pictures), and in any size. Our unique capabilities include the ability to randomly place color pages throughout black text (as opposed to just in between signatures), as well as to use a combination of stocks, coated as well as offset within one book (again, without regard to signature breaks). We offer a variety of text stocks (50, 60, and 70lb.) that include recycled papers with post consumer waste content, opaque whites and naturals, as well as 10 and 12 pt. cover stock. Books can be bound in many different ways including: perfect-bound hard cover, perfect-bound soft cover, saddle-stitched binding, and many other options.  Covers may be embossed and/or foil-stamped and dust covers are also available for hard-covers.

Publicity

Objective: To boost book sales for each Windy City author through the use of standard PR package, while establishing the author as an expert in his/her field. Our standard PR program may include: in-depth interview with the author (the more we know, the better we can promote him/her); preparation of compelling press release, customized press releases aimed at targeted media (this will depend on each book’s subject matter); preparation of “talking points” sheet and author biography (useful secondary media tool); submitting final press release to professional PR wire service (this guarantees the widest distribution of the release); making targeted pitches to local media, making broad pitches to national media and book reviewers; submitting book to online book-review sites, inviting online reviews (positive reviews create added value as future promotional tools); booking/arranging interviews with the media on behalf of author, coaching author on how to conduct a successful interview; promoting any book signings/speaking arrangements that may be arranged by Windy City (including calendar listings); searching for national opportunities to plug-in the author as an expert for articles being written on his/her topic of expertise.

Publishing

ISBN registration, R.R. Bowker’s Books in Print, EAN Barcode, Publisher’s Cataloging-in-Publication Data, Library of Congress Control Number, U.S. Copyright, National E-Commerce distribution, website catalogue (when applicable), company catalogue and BEA advertising.

Website and email domain fees for one year ($75.00), administrative fee for one year ($150 after).